At its core, the goal of transparency is to put power back in the hands of consumers, so we can make informed choices that genuinely align with our values, not just clever marketing. Meet some NZ brands making this possible.
AWWA. Sustainable menstruation products. Period.
The ESH Ethical Christmas Gift Guide
The ESH radar: September 19
The ESH Radar: June 19
NZ Made FATshion: Lost And Led Astray
Kathryn Wilson, Shoe Queen
The ESH Under $50 Conscious Gift Guide
Elk
Co-owner and Creative Director of Melbourne brand Elk, Marnie Goding chats to Tess about what their relationships with factories around the world look like, their plans to be fully traceable from farm to garment and whether or not she’s feeling optimistic about the current state of the fashion world.
The cash-strapped year that challenged my fashion principles
Machete - plant based jewellery
An article we recently published on the impacts associated with mining precious metals like gold, got me curious about eco-friendly jewellery options. I came across Atlanta based Machete who launched in 2017, making their gorgeous jewellery from Italian imported cellulose acetate.
Cellulose acetate is a natural, renewable material made by extracting cellulose fibres from cotton and wood pulp to make a transparent paste. The paste can then be coloured, processed, moulded and cut into different shapes. Think of it as a plant based plastic.
Machete jewellery recently featured in Vogue
Acetate is handcrafted and fairly labour intensive. There’s a really beautiful little video of it being made here by Italian manufacturer Mazzucchelli. Because it’s manufactured, there are not the same social and environmental risks associated with the mining of precious metals. This renewable material also offers a great alternative to the sea of petroleum based accessories that are slowly filling up landfills and our oceans.
Cellulose acetate has been used in the production of glasses frames since the 1940s. The original Rayban Wayfarers are still made from acetate, and we’ve previously talked about sunnie crush brand Carla Colour. It might also already be in your wardrobe - acetate fibre is highly valued since it is low in cost and has excellent draping qualities.
For our antipodean readers, you’re in luck because Mooma has you covered for some of Machetes prettiest styles. Oh, and did I mention they're pretty affordable? Enjoy, babes.
Clare Earrings in Ash Blonde Tortoise: $80 NZD from Mooma
Clare Earrrings in Rose: $80 NZD from Mooma
Grand Flat Hoops in Blonde Tortoise: $95 NZD from Mooma
Clare Earrings in Classic Tortoise: $80 NZD from Mooma
Kate Hoops in Classic Tortoise: $65 NZD from Mooma
Margot Hoops In Fortune: $75 NZD from Mooma
XX Tess
The Weight of Gold
ALAS THE LABEL
KOWTOW: PACE FORWARD COLLECTION
HUMANITY
Plastic free heroes
The gentle guide to animal testing
Sustainable fashion, Bones Style
The Fabric Of Fashion Part 1
In Part 1 of ESHs Fabric of Fashion, we take a look at some of the stories behind those familiar and not-so-familiar words on your t-shirt tags. What do caterpillars have to do with silk? How are wood chips turned into modal? And what role has the cotton industry played in the disappearance of the Aral Sea? That fabric on your back has a whole history it hasn't told you yet.
